Author Archives: Adriaan Fenwick

About Adriaan Fenwick

I am a ui designer with a strong background in visual design, interaction design and user experience with extensive experience in social networks as well as business systems/products.

New era for design tools

I was having coffee with a friend, where I shared about the recent trend I’ve seen with some great new design apps that allow you to design (and prototype) across multiple devices and platforms…mobile, tablet, desktop, Apple watch, you name it! … Continue reading

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Design Quotes As Principles (Part 3)

The key “ingredients” to a well designed product are the people who will be using that product. If you don’t design the product for (or around their needs) you will get it wrong. Spending time to understand your users is a crucial step in … Continue reading

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Design Quotes As Principles (Part 2)

There’s a lot of focus recently on the value of design at companies, from start-up’s to large corporates, and how a design culture and a design process can help companies innovate and solve real problems. The thing is though…people don’t realise … Continue reading

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Design Quotes As Principles (Part 1)

We hear quotes on design all the time, up to the point where they become cliché’s and lose their meaning. In the next few months I want to explore and remind myself of my favourite quotes on design, explore their meaning as … Continue reading

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UX of Software Things

If you’re part of a team that build software products, you’ve probably heard about UX before and you know it’s kind of important. But often in stand-up’s, I hear developers say: “the work I’m doing at the moment doesn’t really … Continue reading

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Usefulness of Useful

The biggest challenge in designing a great product is figuring out what the core features are that will fulfil the users’ needs. Not only should the product fulfil those needs, but also deliver it in a way that is easy to understand and pleasant to use.

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Did we butcher wireframes?

Wireframes are dead…or should be as we’ve lost the reason for creating them in the first place…and it’s our own fault. (I’m specifically referring to static low-fidelity wireframes). It’s not because wireframes are bad, it’s that we’ve butchered them into … Continue reading

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Does User Experience Design Exist?

I stumbled across a post this morning (from back in 2008 by Zurb) titled “User Experience Design Does Not Exist“.  It caught my eye, because this is something that has crept back in my mind (again and again) – and … Continue reading

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Prototyping the MVP

There’s something that’s been bothering me for quite some time in how digital products are being made today. Far too often I see great engineering behind products, but with poor execution of how it works within the lives of people. … Continue reading

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Stop making bland things

Download or view on SpeakerDeck Here are my slides from my talk at UX South Africa 2014.

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